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The spirit behind R13 is a juxtaposition of sexy sophistication, effortless finesse and subtle dominance. The R13 brand delivers categories of denim and leather, both of which age with grace, taking on the soul of its wearer and one’s love for it multiplies with time and usage. It is rugged yet chich, while remaining unpretentious and genuine. R13 jeans are made from luxe European denim and produced in a highly specialized, boutique factory in Italy.

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